Thunder get bolder with new uniforms

By Michael Kinney

While the start of the Oklahoma City Thunder season isn’t until Oct. 19, the franchise gave fans a peak at what they can expect to see throughout the 2017-18 campaign.

On Sept. 15, the Thunder officially released what their new alternate uniforms to the public. And they are a far departure from the the team has used in the past.

The uniforms were designed by NIKE and are being called the Statement Edition. Every team in the bold and NBA has its own new uniforms. But very few are as bold as Oklahoma City’s.

“The lead design element of the uniform is the “OKC” on the chest, boldly set in Thunder sunset against the uniform’s primarily navy background. On the back, Thunder blue and navy alternate in tone-on-tone stripes, evoking an image of sound waves,” according to the Thunder. “The concept of the uniform is inspired by Thunder fans’ reputation as Loud City, illustrating the roar of the Chesapeake Energy Arena crowd as it engages in its signature “O-K-C!” chant.

“Player names and numbers are also set in Thunder sunset, and the team name is represented in sunset at the belt buckle.”

Oklahoma City will debut the new uniforms Friday, Nov. 24 when they host the Detroit Pistons. That will be the first of at least seven appearances for The Statement Edition. That includes every Sunday home game, as they replace the previous Sunset version.

“Statement edition uniforms are inspired by teams’ desire to make a bold statement the moment they step on the court. Nike’s designers worked with the teams and the brand’s roster of athletes to create new and updated uniforms for this third edition,” said the Thunder. “The Statement edition uniform follows the earlier unveiling of the Association and Icon edition uniforms. As previously announced, home teams will determine which uniforms to wear at their games. The fourth team edition will be released later this year.”

Michael Kinney is a Freelance Content writer with Eyeamtruth.com

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